Rude Health Packed

Camilla Barnard Tessa Stuart

Camilla Barnard, champion of all things oaty and purveyor of some very fine breakfast foods, got together with packaging guru Tessa Stuart to talk to us about the challenges of packaging… what messages does it send out, how does it behave on the shelf, does it grab you and do you grab it? 

For a start-up company, your packaging may be the only marketing tool you have...